Market Wire, October, 2009
InnerRewards.com, the premier online
destination for health and wellness shopping and information, today
launched a local city guide for New York City. The guide features top
nutrition, yoga, fitness, spa, alternative medicine and beauty destinations
curated by in-the-know locals, providing consumers with insider information
on health and wellness happenings in their hometown.
“The health and wellness market is fragmented, with access to quality
providers and information scattered all across the Internet,” said Julie
Elaine Brown, CEO of InnerRewards. “InnerRewards has made sense of all that
information with the introduction of our local guide service. Our local
guides help our customers fulfill their health and wellness goals close to
home by seamlessly incorporating our wellness opportunities into their
daily lives.”
With more than 40,000 pages of deals, information, reviews and shopping,
InnerRewards’ local guides provide a geographic- and community-centric
micro-blogging platform where members can participate and contribute — and
be rewarded for doing so. Examples of top picks in the New York City local
guide include:
-- Top five strip tease dance classes in New York -- Free Hatha Yoga classes for the stressed out New Yorker -- Exclusive 21-day Pilates natural body detox program at celeb haven Real Pilates
Beyond finding expert in-the-know guidance, InnerRewards members earn
points towards free local health treatments and spa services by
participating on the site. Members can post questions, suggestions, photos
and videos of the best local places to get healthy, reduce stress and live
well. InnerRewards is the first website of its kind that enables a
community to formally share their tips on wellness and guide each other
towards healthier lifestyles.
For more information about InnerRewards or its New York City local guide,
visit http://www.innerrewards.com/local-guides .
About InnerRewards:
InnerRewards is the first complete online wellness community and e-commerce
platform that connects businesses with new and existing customers.
Consumers can collect information, connect with one another and buy
products and services, while wellness providers can reach new customers,
build their brand and drive sales via innovative and measurable online
marketing techniques. Founded in 2008 by Julie Elaine Brown, former new
media executive for Johnson & Johnson, InnerRewards includes a team with
experience at companies such as PayPal, Yahoo!, Apple, Sephora and
Razorfish